Since joining AIA in December 2018, I’ve been driven by the desire to help individuals and families optimise their money and time. Financial security isn’t just about accumulating wealth — it’s about using that wealth to enjoy life, provide for loved ones, and prepare for the future. My goal is to ensure my clients make the most of their financial resources, whether it’s through smarter insurance solutions, investments with higher returns, or legacy planning. Knowing that I’ve played a role in helping people secure a better future is what truly motivates me every day.

I primarily serve professionals, young families, and retirees — each of whom has unique financial needs at different stages of life. For young families, I focus on protecting their growing needs and securing a solid financial foundation. For retirees, I emphasize making sure they have enough resources to enjoy their retirement without financial stress. With professionals, I work on strategies that allow them to optimize their finances while ensuring long-term stability and growth. My approach is personal and client-centric, always aimed at providing solutions that are tailored to their specific situation.

My core value is helping clients make the most of their money and time through practical and effective financial strategies. Here’s how I achieve this:

(A) Optimising Insurance Coverage: I work with clients to reduce insurance costs while enhancing their coverage. By fine-tuning their policies, we ensure they’re protected without overpaying, providing peace of mind at a sustainable cost.

(B) Investing for Higher Returns: I help clients grow their wealth by investing in opportunities that deliver higher returns. The goal is to maximize their financial potential, so they can spend more on the things that truly matter to them — whether that’s family, experiences, or personal passions.

(C) Legacy Planning: I guide clients through the process of setting up a legacy plan that ensures their family is not burdened with legal or administrative headaches after they pass. This gives them the assurance that their wealth will be distributed according to their wishes, and their loved ones will be well taken care of.

(D) Ensuring Financial Stability for Retirees: For retirees, I focus on helping them ensure that their retirement funds last. Whether through alternative retirement choices or optimising their income, my goal is to help them enjoy their golden years with financial confidence and independence.

Ultimately, my mission is to provide holistic financial advice that not only supports my clients today, but also sets them up for a secure, fulfilling future.